Data-Driven Specialty Channel Insights
Celebrating 25 years of improving patient access to specialty medications.
The Challenge
The pharma industry poised to exceed $1.2 trillion in sales by 2022. The many drugs that will be introduced will require optimally-managed launches in order to get product in the hands of patients who need them, while countering strong competition from other brands, generics, and biosimilars. One-time fill is only part of the equation however. Prescription adherence one of the most serious challenges to pharmaceutical brands. About 35% of scripts are lost after twelve months due to reasons that include financial challenges, administrative/insurance reasons, adverse events, and brand switching.
Insights into specific challenges patients face enable a manufacturer to take action to improve brand success and the patient experience. Success factors that improve the odds of a perfect launch include:
Using a data-oriented approach to ensure agile execution and nimble strategy.
Developing customer advocacy via a superior patient experience and personalized patient services.
Understanding competitive threats and how to react at the patient, physician, provider and payer levels.
ProMetrics serves the largest brands in immunology, oncology, CNS, infectious diseases, and pulmonology by providing insights through patient-level data analytics.
ProMetrics delivers expertise in critical elements of brand success:
Data Driven – We typically process 25,000 specialty data feeds per quarter.
Results Oriented – High touch curation results in 99% accuracy of delivered data.
Domain Expertise – We process more than 1 million specialty patients per quarter.
ProMetrics is the premier data aggregation, analytics and reporting partner to specialty biopharma manufacturers. Our innovative technology platforms cleanse, deidentify and integrate data to provide insights into the patient journey. Application of cutting-edge methodologies to superior data sets enables unparalleled reporting to improve brand performance and the patient experience. We invest in data assets, information management, technology, and AI to provide approaches to unsolved problems.
Reach out to our team of experts to learn how we can help you.
The Challenge
We serve the largest brands in immunology, oncology, CNS, infectious diseases and pulmonology.
With the pharma industry is poised to exceed $1.2 trillion in sales by 2022, there will be many drug launches that will need to be managed optimally in order to get product in the hands of patients who need them and to counter strong competition from other brands, generics and biosimilars.
While the level of clinical differentiation plays an important role in a drug’s success, other success factors improve the odds of a perfect launch:
Using a data-oriented approach to ensure agile execution and nimble strategy.
Developing customer advocacy via a superior patient experience and personalized patient services.
Understanding competitive threats and how to react at the patient, physician, provider and payer levels.
ProMetrics delivers expertise in critical launch elements:
Data Driven – We typically process 25,000 specialty data feeds per quarter.
Results Oriented – High touch curation results in 99% accuracy of delivered data.
Domain Expertise – We process more than 1 million specialty patients per quarter.
We invest in data assets, information management, technology and AI to provide approaches to unsolved problems. Reach out to our team of experts to learn how we can help you in your next launch.
Specialty Data Aggregation & Reporting
Do you truly understand your patient? Biopharma invests millions of dollars to ensure that patients get access to specialty medications – across Specialty Pharmacies, Patient Services, Market Access & Reimbursement, Nurse and Medical Services, CoPay services and Patient Assistance Programs. ProMetrics has deep expertise in integrating patient level data across all these channels. We deliver actionable insights that help identify obstacles to drug adoption and adherence, and improve brand performance.
Patient Analytics
The list of patient data sources is exploding. While millions of dollars are spent acquiring these data sets – insights derived from this data is what drive critical decisions. ProMetrics has sophisticated techniques to link patient records across various data sets including EMR/EHR, Claims, Specialty Pharmacy and Patient Service hubs, and incorporate information related to co-morbidities and even lab markers. Our customers get a sophisticated and nuanced understanding of their patients’ journey before and after getting on therapy. They use these insights to guide product strategy as well as to provide personalized patient experiences.
Patient Engagement AI
Patient Master Data
Management
Do you have a trusted, accurate and single source of truth for patient demographic data and opt-ins/consents? Can you integrate your brand website, your marketing campaigns and other patient level data to get a seamless view of patient journey? ProMetrics has deep expertise in integrating, cleansing, de-duping and maintaining a single source of accurate, mastered patient and opt-in/consent information.
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AI Driven Specialty Channel Insights
Celebrating 20 years of improving patient access to specialty medications.