Restrict distribution to insure control over product use.
Integrate transaction data (specialty wholesaler and third party sources) with call activity to support co-marketing agreements.
Create web-based application to bring key data to stakeholders
Broad scope of support for marketing and sales targeting with careful consideration for off-label activity monitoring
Solution:
Client-specific restricted hub and associated data warehouse supporting…reports and services
Sales Force Reporting
Monthly
Quarterly
IMS Data
Partner Data
Sales Force Alignment
Ad-hoc analysis
Use of a closed distribution in which only 3 specialty pharmacies are allowed to sell. These three specialty distributors are not permitted to sell the product to any other wholesaler or specialty pharmacy.
The three specialty pharmacies provide ProMetrics timely sales reports at the physician and patient level along with inventory data.
Outcome:
Since implementing the solutions proposed by ProMetrics, Client has conducted more than 425 projects with ProMetrics.
